Entrepreneur Brandon Warren started We LIVE Inc. in memory of his friend Dijon Anderson, who was murdered.
Hometown: Fort Wayne, Ind.
Brand: We LIVE Inc.
We LIVE Inc. is a 501c3 aimed to deterring youth violence by hosting events and assisting families affected by youth violence. Warren’s long-term vision is to see We LIVE in schools and campuses throughout the nation.
Logo: The We Live logo expresses the full meaning behind “LIVE” (rhymes with five): Linked to Intercept Violence Everywhere. Also, the logo shows the Indianapolis skyline, which is where the organization was founded.
Uniqueness: What makes my organization unique is the reason I started it, after the loss of my dear friend and teammate, Dijon Anderson. Dijon was murdered on the west side of Indianapolis and motivated me to make a change not only within the city but throughout the country.
Inspiration: I believe I was called from God to start this movement. Starting it was not easy, but I kept my motivation in front of me, just as I did my goals with the incorporation.